During the year under review, we were able to perform well and consolidate the progress across the business with new opportunities, despite the tough market environment.
This has resulted in continuous reinventing and explore dynamic entertainment genre, be it in terms of platform, devices, delivery, consumption patterns, government regulations as well as technology and payment methods. The transformation phase of the industry has led to the emergence of many new trends and opportunities across content, distribution, consumption and monetization.
With the evolution of digital behaviour and advent of 5G technology, subscription models will have greater role in monetization of digital platforms and open up new opportunities for wide variety of home entertainment suited to all age groups and taste.
The opportunities presented by the arrival of smart television sets and digital connectivity can improve the engagement between creators of content and consumers. The Over the Top OTT platforms are trying to jostle for space along with traditional distribution platforms. With the increasing threat from internet content and OTT players, some TV distribution networks have launched their own OTT platforms or partnering with pure play OTT players to retain their urban and rural audience along with expanding their viewership.
The price gap and monthly ARPU will play a positive role in favour of DTH player in the initial years and thereafter the consumer habit will determine the longevity and acceptance of the OTT platform. Although, the ever-changing trends in the industry have opened up several growth opportunities, the shift in consumer demand for personalization is implying constant pressure on entertainment companies to drive innovation and embrace new technologies.
We have pan India distribution network and have established strong foothold in semi urban and rural areas. With a diverse offering of products and services, we are one of the preferred entertainment brands in the country. The first mover advantage continues to play a major role in rural and semi-urban area where the brand acceptability is much better and is almost synonymous with the category.
Our Company has always been at the forefront of bringing top of the line technology to meet the needs of the subscribers to access linear as well as streamed content on their television sets. Watcho, our in-house OTT platform has already shown green shoots of revenue generation with subscription model coming into play. Please enter otp. Forgot Password? New User? Register Now. Home About Us About the Group. It not only transmits high quality programmes through satellite; but also gives a complete control of selecting channels and paying for them.
It promises to change the experience of TV viewing with its uninterrupted transmission service. The endeavor enters next level of entertainment with futuristic features, such as EPG Electronic Programme Guide , parental lock, games, channels, interactive TV and movie on demand. Dish TV also brings exclusive national and international channels for the first time in India.
In June , Dish TV announced an addition of three more Telugu channels in its bouquet for its Telugu speaking viewers in the state of Andhra Pradesh and addition of two more Kannada channels in its bouquet for its viewers in the state of Karnataka.
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